CRM for car washes
CRM for car washes and detailing
Online bay booking, a loyalty programme, wash memberships and honest shift records. The owner sees every car and every receipt.
How the CRM handles a car wash client
- 01Bookingonline for a bay or walk-in queue
- 02Check-inplate number, services, body photos
- 03Washbay, washers, time spent
- 04PaymentKaspi, card, membership, bonuses
- 05Returnreminder and a bonus for the next wash
What the car wash CRM does
Works for a two-bay hand wash, a detailing centre with polishing and ceramic coating, and a car wash chain.
Bays and queue
Live bay occupancy, walk-in queue and online booking with no clashes.
Online booking
Clients pick a service and time on their phone, and the booking goes straight into the bay schedule.
Loyalty programme
Every Nth wash free, cashback, client tiers, bonuses for reviews.
Memberships and corporate clients
Wash memberships, contracts with companies and fleets, payment by invoice.
Washer pay
Percentage per car, shifts, penalties and bonuses. Each washer sees their earnings.
Till and Kaspi
Kaspi QR, card, cash, shift till and revenue control.
Detailing and work orders
Polishing, ceramic coating, interior cleaning: work order, before and after photos, warranty.
Owner reports
Cars per day, average bill, occupancy by hour, revenue by shift and washer.
Why car wash money bypasses the till
The main pain for car wash owners is control. A car gets washed, cash is taken, and the car never makes it into the records. When every car is entered in the CRM by plate number with a photo, and washers are paid only for cars in the system, bypassing the till stops paying off.
The second is repeat visits. A car wash makes its money on regulars, but without a database you know nothing about them. A loyalty programme based on phone or plate number brings clients back: every sixth wash free works better than any advertising.
The third is occupancy. On Friday evening there is an hour-long queue, while on Tuesday morning the bays stand empty. Online booking and discounts for quiet hours even out the flow.
Car wash management and loyalty software
Car wash software records every car: plate number, services, bay, washers, time and payment. The owner sees shift revenue on their phone, even without visiting the site.
The car wash loyalty programme works without plastic cards: clients are recognised by phone or plate number, and bonuses and free washes are added automatically. The car wash app shows clients their bonuses and lets them book a free slot.
A CRM for detailing adds work orders for longer jobs: polishing, ceramic coating, protective film, interior cleaning. Before and after photos, the coating warranty and a return visit reminder are stored in the car's profile.
Estimate the cost of a CRM for car washes
The base system with clients, schedule, memberships and payments starts from ₸500 000. Tick what else you need to see an estimate.
This is a calculator estimate. The exact price is set after a one-day audit and fixed in the contract.
Our CRM in production
A chain of sports clubs in Almaty runs memberships, entry and payments in our system
A martial arts club, a fitness club and a stretching studio run on one platform: each has its own app and front desk, and the owner sees shared analytics. We use the core of this system, clients, roles, payments, notifications and owner reports, as the base for a CRM for car washes, so launch is faster and cheaper than building from scratch.
Custom CRM or Bitrix24 and amoCRM
Off-the-shelf CRMs work well for sales teams. For car washes you end up bending the workflow to fit them, and you pay for every employee every month.
| Capability | A-LUX | Bitrix24 | amoCRM |
|---|---|---|---|
| Bay occupancy and queue | |||
| Loyalty programme by plate number | |||
| Washer commission per car | |||
| Detailing work orders with photos | partly | ||
| Monthly fee per user | No | Yes | Yes |
| You own the code and the database | |||
| Changes to fit your process | partly | partly |
How we implement the CRM
Frequently asked questions
How much does a car wash CRM cost?
The core system with bays, car records, till and washer pay starts at ₸500,000. The app with online booking, loyalty programme and detailing are priced separately.
How does the loyalty programme work?
Clients are recognised by phone or plate number. Bonuses, cashback and free washes are added automatically, with no cards.
How do we keep track of washers?
Every car is entered with a plate number and photo, and washers earn commission only on cars in the system. The owner sees the shift online.
Will it suit a detailing studio?
Yes. For detailing we add work orders, before and after photos, coating warranties and booking for longer jobs.
Can we work with corporate clients?
Yes. Contracts with companies and fleets, limits, payment by invoice and a monthly completion certificate.
Is there online booking?
Yes, clients book a service and time on their phone, and the booking goes straight into the bay schedule.
Will it suit a self-service car wash?
For self-service washes we build a separate solution with Kaspi QR payment at each bay and revenue tracking per bay.
How long does implementation take?
The core system goes live in 3 weeks, with the app and loyalty programme in 5-7 weeks.
Other industry CRMs and services
We will show the system using your car wash as an example
We run a one-day audit, show a working system and give you the price and timeline.
Contact A-LUX
We reply within 15 minutes
Or contact directly