CRM for driving schools
CRM for driving schools
Students, theory groups, driving lessons with instructors and payments in one system. Students book their own driving lessons in the app.
How the CRM handles a driving school student
- 01Enquiryfrom your website, Instagram and WhatsApp
- 02Contractlicence category, group, payment schedule
- 03Theoryattendance, tests, internal exam
- 04Drivingbooking with an instructor, hours tracking
- 05Examadmission, result, review
What the driving school CRM does
Works for a driving school with one training ground and several instructors, and for a chain of schools across the city.
Driving lesson schedule
Instructors, cars and hourly slots. Students book themselves, with no double bookings.
Theory groups
Groups by licence category, class timetable, attendance and tests.
Driving hours tracking
Hours driven and remaining for each student, extra hours purchase.
Student app
Driving lesson booking, theory timetable, traffic rules tests, payments and progress.
Payments and instalments
Tuition paid in stages, reminders, debts, Kaspi payment.
Instructors and cars
Instructor pay by the hour, mileage and servicing of training cars, fuel.
Exams
Internal exams, admission, booking the state exam at a Special PSC centre, results.
Owner reports
Group enrolment, revenue, instructor and car utilisation, pass rate.
Why a notebook does not work for driving lessons
The hardest part of running a driving school is the lesson schedule: dozens of students, several instructors and cars, reschedules and cancellations. When booking goes through calls to the instructor, slots are wasted and students complain they cannot get a lesson.
The second pain point is tracking hours and money. How many hours a student has driven, how much they have paid, whether they need extra hours before the exam: in a notebook this is easy to mix up. The CRM tracks hours and payments for every student automatically.
The third is reputation. A student who books a convenient time in the app and sees their progress recommends the school to friends. And the owner sees the pass rate and each instructor's performance.
Driving school software and app
Driving school software brings together sales, theory, driving and payments. Administrators handle enrolment and payments, instructors see their schedule on their phone, and the owner sees utilisation and pass rates.
A mobile app for your driving school gives students lesson booking without calls, the theory timetable, traffic rules tests, payments and learning progress.
For a chain of driving schools the software keeps a shared student database and a separate schedule of training grounds, instructors and cars for each branch.
Estimate the cost of a CRM for driving schools
The base system with clients, schedule, memberships and payments starts from ₸500 000. Tick what else you need to see an estimate.
This is a calculator estimate. The exact price is set after a one-day audit and fixed in the contract.
Our CRM in production
A chain of sports clubs in Almaty runs memberships, entry and payments in our system
A martial arts club, a fitness club and a stretching studio run on one platform: each has its own app and front desk, and the owner sees shared analytics. We use the core of this system, clients, roles, payments, notifications and owner reports, as the base for a CRM for driving schools, so launch is faster and cheaper than building from scratch.
Custom CRM or Bitrix24 and amoCRM
Off-the-shelf CRMs work well for sales teams. For driving schools you end up bending the workflow to fit them, and you pay for every employee every month.
| Capability | A-LUX | Bitrix24 | amoCRM |
|---|---|---|---|
| Driving schedule with self-booking | |||
| Hours tracking for every student | |||
| Theory groups and tests | |||
| Instructor pay by the hour | |||
| Monthly fee per user | No | Yes | Yes |
| You own the code and the database | |||
| Changes to fit your process | partly | partly |
How we implement the CRM
Frequently asked questions
How much does a driving school CRM cost?
The core system with students, groups, driving schedule and payments starts at ₸500,000. The student app, traffic rules tests and 1C integration are priced separately.
Can students book driving lessons themselves?
Yes, in the student app they see their instructor's free slots and book directly. Cancellations and reschedules follow the school's rules.
How are driving hours tracked?
The instructor marks the lesson and the hours are deducted from the student's balance. You see how many are left and whether extra hours are needed.
Are there traffic rules tests?
Yes, you can add practice tests to the app and internal exams with results.
How is instructor pay calculated?
By hours driven, taking into account the instructor's rate, bonuses and penalties.
Will it suit a chain of driving schools?
Yes. A shared student database with separate training grounds, instructors and cars for each branch.
Can we move our current students?
Yes, we migrate students, groups, hours driven and payments.
How long does implementation take?
The core system goes live in 3 weeks, with the student app in 6-7 weeks.
Other industry CRMs and services
We will show the system using your driving school as an example
We run a one-day audit, show a working system and give you the price and timeline.
Contact A-LUX
We reply within 15 minutes
Or contact directly