Leave a request — we call back within 15 minutes
Or contact us directly
Пепперони2 590 ₸
Заказать
Пепперони2 590 ₸
Wolt and Glovo are good for acquisition — but ruinous as a sole channel. The strategy for a mature establishment: aggregators for new guests, your own app for regulars.
On food service margins, an aggregator's commission is often the entire profit from an order.
A regular guest orders 'via the platform': their contacts, habits, and loyalty do not belong to you.
Commissions, ranking, promotions at your expense — the platform decides, you comply.
Your own app instead of aggregators is not an "either-or" choice, but the right balance: platforms remain a channel for attracting new guests, but repeat orders — 60–80% of a mature establishment's revenue — move to your own channel commission-free.
The transition mechanic is perfected: an insert in every aggregator order with a QR code and a bonus for the first direct order; cashback that makes direct orders more profitable; push notifications that aggregators can only dream of. Within a few months, your core of loyal customers orders directly.
Economics: with a delivery turnover of 1 million ₸ per month, the saved commission pays for the app launch in a matter of months — after that, it's a pure increase in margin. We launch the full cycle (orders, zones, Kaspi Pay, cashback, push notifications) in 3 weeks or more.
Usually no: they are good for acquisition. The goal is to move repeat orders to your own channel and regain control over your database and margins.
It's calculated simply: monthly aggregator commission × share of orders you transfer. With a turnover from ~1 million ₸/month on delivery — usually in the first few months.
Inserts with bonuses, cashback on direct orders, push promotions. We provide ready-made mechanics and materials.
Proven integrations (iiko, Kaspi Pay), a core tested on 13 establishments, and a team that gets you into the App Store and provides support.
Короткий бриф — и вы получите состав, сроки и цену: your own app instead of aggregators под ваш формат и бюджет.
Write on WhatsApp →
